From 2021 to date, the journey between Eight Creative Agency & Driemo has been nothing short of transformational.
What started as a vision to introduce and position a Malawian star in Zambia has grown into a powerful cross-border and diaspora success story. Over the years, Eight Creative Agency has worked intentionally to build, market, and integrate the Driemo brand across Zambia, Malawi, and the UK Zambian & Malawian (Zamalawi) community.
From performances across Zambia, to strategic collaborations with Zambian artists, to securing nationwide radio airplay, every move has been focused on visibility, consistency, and growth. This journey has seen Driemo headline major platforms such as the Zambia Agriculture Show, Kulamba Music Fest, Ubuntu Food Market, and other key events that elevated his profile within the region.
Beyond the stage, the focus has been on industry positioning , introducing Driemo to promoters, media houses, creatives, and key decision-makers, while ensuring his music resonated both locally and internationally. The brand’s reach has extended strongly into the UK Zambian & Malawian community, strengthening diaspora engagement and positioning Driemo as a unifying African brand.
This work has also translated into industry recognition, with the Driemo brand being acknowledged at platforms such as the Ngoma Awards and Born & Bred Awards 2025, further cementing his standing within the Zambian music industry.
Today, Driemo is not just an international artist performing in Zambia ,he is recognized and embraced as a Zambian brand, with strong Malawian roots and growing global influence.
We are especially grateful to Van Ngongo Entertainment, Driemo’s label, for their continued flexibility, trust, and openness in embracing our vision and approach to managing and growing the Driemo brand. Your support has been instrumental in making this journey possible.
We also extend our sincere thanks to our media partners, bloggers, radio and TV stations, the UK Zambian & Malawian community (Zamalawi), and every promoter and event partner who continues to believe in and support the brand.
As we look ahead, our 2026 vision is clear and intentional:
to make our music the sound of Southern Africa and ultimately, the sound of the entire African continent
With strong and existing markets already embracing the brand in Zimbabwe, Namibia, Tanzania, and Mozambique, we are now focused on expanding our footprint and dominating Africa at large. We step into this new chapter with faith, strategy, and purpose, praying and pushing for continued growth, unity, and excellence.
It has truly been a beautiful journey, and this is only the beginning.
Eight Creative Agency x Driemo
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